I have the privilege of having been invited to speak at West Coast Green this year, the premier conference on green innovation. West Coast Green focused on the built environment, but also discussed the latest innovations in sustainability and the businesses growing up around the clean economy.

I’ll be leading a panel discussion on the afternoon of September 30 which will focus on some of the more challenging issues facing clean-tech and other sustainability-related start-ups and growing companies face. Building on what we’ve learned from clients who adopt solutions from these young companies, I’ll be leading an audience of entrepreneurs in challenging a panel of experts on critical business topics to come up with solutions that will help their companies cross the dreaded “valley of death” and move from start-up to market success.

I’m privileged to have on this panel these leading experts in their fields:

• Cindy Jennings, VP, Cohn Marketing. With perspective from a wide range of industries, Cindy is a sustainability marketing and communications expert
• Will Sarni, CEO, Domani. For 30 years, Will has consulted on sustainability issues and is now an advisor to clean-tech start-ups
• Anneke Seley, CEO, PhoneWorks. In addition to building sales and marketing process for growing companies, Anneke is pushing the envelope as the leader of the Sales 2.0 movement.

DS3 has secured discounts on attendance for our community. If you’re interested in joining us for this exciting session and seeing what else this three-day event has to offer, please register for a full-conference pass (30% discount) or a trade-show-floor-only pass (free).

Please add your voice to the comments if you have thoughts about the top challenges facing start-ups as they work to achieve market success and a growing revenue stream.

I hope I’ll see you there!